Your browser is no longer supported. Please upgrade your browser to improve your experience.

What is Public Engagement?

What do we mean when we talk about public engagement?

There are two really important principles:

  • Great climate communication and storytelling. Everyone should be included in the climate story. We all need to hear climate stories that speak positively to us about the future and the things we care about, and where taking action feels normal and useful.
  • Meaningful involvement. People should get a say in how policy is designed and implemented. This leads to better and fairer policy, and active public consent. There are a range of ways to do this, from face-to-face consultation, conversations in the workplace, citizens assemblies and more.

Why is public engagement so important?

We believe public engagement is essential to a thriving democracy. It is both a right and an obligation for governments — and greater leadership is needed. People’s everyday concerns should be at the heart of how local authorities talk about climate change.

What we want to see now

Public engagement ranges from mass advertising campaigns to 1:1 conversations. Councils, companies, sports clubs and more can all play a huge role in engaging people they speak with about climate change.

Governments have the most important role of all. In the UK, we want to see a national, resourced public engagement strategy on climate change.

All governments who have signed up to the Paris Agreement on Climate Change have committed to engaging their public about climate change. This covers

  • climate change education
  • public awareness
  • training
  • public participation, including in decision-making
  • public access to information
  • international cooperation on these issues


Towards a UK public engagement strategy on climate change