Tags:   Business · Centre-right · Climate Impacts · Climate Visuals · Energy · Faith · Global Narratives · Guides · Migration · Multimedia · Reports · Science Communication · Solutions · Young Voices

We will be updating this guide shortly.

There is no get­ting around the fact that cli­mate change is scary. For people who live in coun­tries where the envir­on­mental con­di­tions are already chal­len­ging, and are get­ting worse, fear of the effects of cli­mate change is a very imme­diate concern.

But for cit­izens of most developed coun­tries, cli­mate change still rep­res­ents a future threat. Many early cli­mate change com­mu­nic­a­tion strategies by NGOs and gov­ern­ment agen­cies drew the reas­on­able con­clu­sion that because the threat of cli­mate change was per­ceived as some­thing to worry about in the future, increasing the ‘fear factor’ might be a good way of get­ting people to be more concerned.

Signup for our Newsletter

  • Sign up for monthly updates on our new research and practical guides, upcoming events, team vacancies and occasional fundraising initiatives. You may review our privacy notice
  • This field is for validation purposes and should be left unchanged.


« Back to resources



Signup to our monthly newsletter

  • Sign up for monthly updates on our new research and practical guides, upcoming events, team vacancies and occasional fundraising initiatives. You may review our privacy notice
  • This field is for validation purposes and should be left unchanged.