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Getty Images & Climate Visuals launch new grant to evolve the visual narratives that define the global climate crisis

By Victoria Gimigliano on January 30, 2020

FUNAFUTI, TUVALU - NOVEMBER 28: Suega Apelu bathes a child in the lagoon on November 28, 2019 in Funafuti, Tuvalu. The low-lying South Pacific island nation of about 11,000 people has been classified as ‘extremely vulnerable’ to climate change by the United Nations Development Programme. 

The Getty Images Climate Visuals Grants aim to transform depiction of complex climate issues to ensure greater efficacy, immediacy and drive positive change.

Getty Images, a world leader in visual communications, in partnership with Climate Visuals, the world’s only evidence-backed programme for climate change photography, has today announced the launch of the Getty Images Climate Visuals Grants, open to photojournalists from around the world who are working to advance the visual narratives that  define the global climate crisis.

Together, Getty Images and Climate Visuals aim to support the creation of new stories with compelling, colourful and emotionally powerful imagery that explores this complex crisis – its causes, effects and solutions. These Grants will enable the production of stories that have the integrity and immediacy needed to both raise awareness and inspire action that is vital in this current moment. As media coverage of the global climate crisis intensifies, Getty Images and Climate Visuals understand the need to meet and sustain that growing attention with nuanced photojournalism that advances and localises the world’s collective understanding of what is at stake.

 

Imagery has the power to document events, communicate ideas, trigger emotion, prompt conversation, reveal truths and inspire real change. Professional image-makers need to harness all these qualities, to meet the challenge posed by global climate change and ensure imagery captured is not just documenting but is also inspiring conversation and driving behavioural change.  

Two grants of $10,000 each, totaling $20,000, will be awarded to two photojournalists whose work focuses on the local impacts of- and solutions to- climate change, not simply the causes, which have historically been well represented in traditional news coverage. The photographer’s work must also demonstrate elements of the seven Climate Visuals Principles for climate change communication. Published by Climate Visuals and based on  social research into the efficacy of climate change imagery, the guidance includes: show real people; tell new stories; show climate change causes at scale; show emotionally powerful impacts; understand the audience; show local but serious impacts; demonstrate caution and care with protest imagery. 

“Getty Images’ mission is to move the world with images. Photojournalism has the ability to not only educate the viewer but also provide a deeper understanding of how the climate crisis is effecting real people around the world in visceral ways. The most powerful photojournalism both tells a story and touches people's hearts. We are thrilled to be further expanding our Grants program – even more so with an honorable and committed organization like Climate Visuals, who have already done so much work to strategically change the working practices of influential visual communicators across the world and to catalyse a new - more compelling and diverse - visual language for climate change.”

Ken Mainardis, Senior Vice President, Head of Content at Getty Images.

“The Climate Visuals project was born from Climate Outreach recognising an urgent need for climate images that go beyond illustration to photography with a true and measurable impact on an audience. The foundation of our work is peer-reviewed evidence proving that the images most emblematic of climate change, such as polar bears and factories, are now broken tropes. Distilled into our seven Climate Visuals Principles we offer guidance on producing new, salient and effective narratives. This generous, timely and welcome grants partnership with Getty Images is an incredible opportunity for two photographers to produce or finish projects to a global standard with a focus on their audience, local climate issues and solutions – an opportunity to make a genuine difference."

Toby Smith, Climate Visuals Programme Lead

Submissions will be judged by a prestigious industry-leading panel including;

  • Jay Davies, Director of Photography, Getty Images 
  • Julie Doyle, Climate Communication Professor at Brighton University
  • Kate Manzo, Climate Change and Development Senior Lecturer at Newcastle University 
  • Fiona Shields, Picture Editor, The Guardian 
  • Toby Smith, Climate Visuals Programme Lead at Climate Outreach and Environmental Photographer 

The Getty Images Climate Visuals Grants is part of Getty Images’ wider grants program, which since its inception has donated over US$1.6 million to photographers and videographers around the world.

Applications will be accepted until Friday 28th February, at 11:59 p.m. PT. Entrants can apply online at WhereWeStand.com/grants.

For more information, or for imagery requests, please contact:

Press Room at Getty Images or Victoria Gimigliano at Climate Visuals

victoria.gimigliano@climateoutreach.org

About Getty Images

Getty Images is one of the most trusted and esteemed sources of visual content in the world, with over 350 million assets including photos, videos, and music, available through its industry-leading sites www.gettyimages.com and www.istock.com. The Getty Images website serves creative, business and media customers in nearly every country in the world and is the first-place people turn to discover, purchase and share powerful visual content from the world’s best photographers and videographers. Getty Images works with over 300,000 contributors and hundreds of image partners to provide comprehensive coverage of more than 160,000 news, sport and entertainment events each year, impactful creative imagery to communicate any commercial concept and the world’s deepest digital archive of historic photography

Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of still and moving imagery in communication and business, enabling creative ideas to come to life. For company news and announcements, visit our Press Room, and for the stories and inspiration behind our content, visit gettyimages.creativeinsights.com. Find Getty Images on Facebook, Twitter, Instagram, LinkedIn, or download the Getty Images app where you can explore, save and share the world’s best imagery. 

About Climate Visuals

Climate Visuals is a programme of Climate Outreach. Together they are Europe’s leading climate communication organisation – a team of social scientists and climate communication specialists based in Oxford UK, with 15 years of experience helping organisations widen and deepen engagement with climate change. They support their partners in communicating climate change in ways that resonate with the values of their audiences and create the types of climate conversations that lead to action, with world-leading advice and practical tools for engagement, combining scientific research methods with years of hands-on experience. 

Climate Visuals is the world’s only evidence-backed programme for climate change photography.  Based on international social research and industry insights, Climate Visuals aims to strategically change the working practices of visual communicators across the world, to move away from clichéd images of polar bears, melting ice caps and factories, to catalyse a new – more compelling and diverse – visual language for climate change.  Climate Visuals hosts an evidence based image reference library based on its publicly accessible 7 Climate Visuals Principles and peer-reviewed evidence which  uniquely positions their team to make informed, accurate and impactful decisions around climate change imagery. 

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By Victoria Gimigliano

Victoria works as the Climate Outreach Digital Communications Coordinator.  Previously, she has worked in marketing for both the private and public sector. In that time she gained a diploma in Digital Marketing from the Oxford College of Marketing. Her work has allowed her to work on campaigns promoting the reduction of carbon emissions within the automotive industry as well as working across multiple subject areas in academic publishing, including climate policy, at Taylor & Francis.  In her spare time, Victoria will be found on her family farm with her horses riding the Ridgeway.

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